marketing

Effective management of the Marketing function is dependent on an appropriate process model of it. Here we present an overview of our overarching process model of Marketing--Marketing with a capital "M", not marketing meaning simply…

the business analysis

BPM-Xchange® tools allow to efficiently migrate Microsoft® Visio® business process models to high-end BPM platforms. This showcase addresses EPC models in Oracle® Business Process Architect. While normal Visio®-based diagrams don't follow…

BPM-Xchange® tools allow to efficiently migrate Microsoft® Visio® business process models to high-end BPM platforms. This showcase addresses BPMN models in Oracle® Business Process Architect. While normal Visio®-based diagrams don't…