What Lucy Taught Us: A Management Fable about Improving

What Lucy Taught Us: A Management Fable about Improving Your Business One Process at a Time

As informative as it is instructive, What Lucy Taught Us: A Management Fable about Improving Your Business One Process at a Time by Walt Geer takes an original slant on the corporate world. In this entertaining fable, the author describes how a simple eight-step strategy can dramatically improve business processes. For a challenge, the parable’s protagonist, Joe, leaves a bright future to join AMD, a fledgling company. The new VP of operations, he inherits a dysfunctional staff and is subject to a barrage of consumer complaints. His strategy is simple: reestablish customer confidence. By studying the competition and gaining a competitive advantage, he is determined to distinguish AMD from its rivals and reestablish its dominance in the market. Finding it easier said than done, Joe enlists an old friend who leads him to consider the relevance of an “I Love Lucy” episode that transforms Joe’s understanding of how work gets done.

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